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Is being an advertising manager a good fit for you?

Plans and runs advertising campaigns that make people want to buy a product or service. Also oversees things like posters, contests and coupons.

What the work involves

  • Plans and creates ads and promotions to boost sales.
  • Checks ad layouts, scripts and videos to make sure they meet the brief.
  • Coordinates sales, design, media and finance teams.
  • Creates ads, presentations and publicity to build awareness of products.

The interests that suit it

People in this work tend to be persuading and organising. Here is how much each of the six kinds of interest comes into it.

Hands-onLow. Building, fixing, and working with tools, machines, animals or the outdoors.
CuriousLow. Finding things out, solving problems, and working with ideas and data.
CreativeSome. Making things: art, writing, music, design and performance.
HelpingLow. Teaching, caring for and supporting people.
PersuadingStrong. Leading, selling, and making the calls.
OrganisingSome. Keeping things in order: records, numbers and systems.

What it tends to reward

Compared with other work, this job stands out for:

  • Mastery. Getting really good at something over time.
  • Achievement. Progress, recognition, ambitious goals.
  • Independence. Trusted to decide how the work gets done.

How much training it needs

Degree required. Usually a degree, sometimes more study after. Rules differ from country to country, so check locally before you commit.

Find out if it fits you

Answer quick questions about what you like doing and what keeps you going. We match you with roles from over 900 kinds of work, and you can see if an advertising manager is one of yours.

Free. About 15 minutes. No account.

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